- DraftKings Sportsbook
- FanDuel Sportsbook
- BetStars Sportsbook
- 888 Sportsbook
- SugarHouse
- Caesars
- playMGM
- William Hill
- Hard Rock
- PointsBet
- Resorts
Who launched when in NJ?
DraftKings Sportsbook was the first mobile platform to launch on Aug. 1, and it held a monopoly on the market for more than three weeks.
The playMGM sports betting app went live on Aug. 22, and the arrival of SugarHouse Sportsbook a day later brought the running count to three. A week later, both FanDuel Sportsbook and William Hill joined the online sports betting realm.
Caesars added mobile betting on Sept. 6, just in the nick of time for NFL season. The following Monday, 888 Sportsbook appeared in the market. Then came BetStars, incorporating sportsbook functionality into its existing PokerStarsNJ platform.
Casinos and racetracks are permitted to form as many as three online partnerships apiece — and several are in place — but they must have a physical sportsbook first. Eight NJ casinos and racetracks have retail sportsbooks at the moment.
Here’s the current landscape for both brick-and-mortar sportsbooks and their associated online brands:
Resorts Atlantic City and DraftKings Sportsbook
Resorts AC has multiple sports betting partnerships under its belt. One of them involves DraftKings Sportsbook, which was officially the first to market with a legal online sports betting site and app.
The DraftKings sports betting soft-launched on Aug. 1, and the full launch came on Monday, Aug. 6. The app and browser-based online sportsbook are fully functional, offering a wide variety of traditional and in-game bets.
In November, DraftKings announced it would operate the retail sportsbook inside of Resorts — its first brick-and-mortar implementation.
Get a look at the online/mobile platform here.
Resorts and BetStars
Resorts has been the most active of the Atlantic City casinos, evidently the first to use up its allotment of three online brands.
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